One agency per area gets to own the welcome-home moment. This premium, plantable cracker is created exclusively for Number One Real Estate to hand over with the keys to buyers or tenants. Inside: a lasting branded keepsake, useful local offers and a welcome they will remember.
Keep it simple. Every item has a reason to be there, and nothing feels like throwaway promotional merchandise.

A branded keepsake for the new keys.
A simple, personal note from Number One Real Estate.
Three local offers: gastropub, Italian and Indian.
A free coffee or buy one get one free at a local café.
A small discount from a trusted local moving service.
A few fun local facts that make the welcome feel rooted in the area.
A simple page Number One can keep updating over time, if wanted.

The keyring gives the cracker permanent value. It is useful immediately, tied directly to the moment of getting the keys and branded in a way that feels premium rather than promotional.
There is no separate seed packet. Tear up the cracker shell, plant it at the new home and let the first thing in the property grow from the gift itself.

The food offers should stay deliberately simple. Three local meal choices, one coffee offer and one moving-service perk. Easy to explain, easy to fulfil and genuinely useful on moving day.
We do the assembly, filling, finishing and packing. Your crackers arrive as completed individual products in a delivery box, ready for the office.
Everything required to create your agency's bespoke New Home Cracker is included. Choose 50 to start smaller, or launch with 100 for the strongest value and enough stock to make the handover experience part of how your team works.
We keep setup out of the checkout. You buy first, then we send one simple setup email covering brand files, your area, your own optional insert and the local offers we have sourced for you.
Buy the £1,695 Launch Collection. We confirm the order and send your setup email.
Reply with your logo in EPS, SVG, AI or high-resolution PDF, your area, and the copy for one agency insert if you want to include one.
We share the local offers available, you select your preferred three, then we create the cracker, keyring and insert artwork. We aim to send the first visual proof within 72 hours.
Once approved, we manufacture, assemble, fill and pack every cracker. Your finished order arrives boxed and ready to hand over, with a target turnaround of approximately two weeks.
No. That creates friction and makes the order feel like a print portal. Buy first. We then send one clear setup email with everything we need.
Logo file, preferred brand colours if required, local area, a named proof-approval contact and the wording for one optional agency insert. Crackerworld sources the local offer shortlist and you choose the three you want included.
The bigger story is local exclusivity. One estate agency becomes the New Home Cracker partner for its area, with local offers built around the people they move into that community.